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End Boring Ads: Video Marketing – The ONLY Way to Keep Your Audience Engaged

End Boring Ads: Video Marketing – The ONLY Way to Keep Your Audience Engaged

by Adam Parkitny | Sep 18, 2024 | Content Creation, Content Marketing, digital marketing

“The greatest danger in times of turbulence is not the turbulence—it is to act with yesterday’s logic.” This quote by Peter Drucker shows how brands must change in video marketing today. It’s not just a choice; it’s a must for brands to...
Are Custom Marketing Materials Worth the Investment?

Are Custom Marketing Materials Worth the Investment?

by Bree Parkitny | Sep 14, 2024 | Branding, Content Marketing, digital marketing, Inbound Marketing, SEO

A study by Deloitte found that 68% of consumers like brands more when they personalize. Also, 69% are more likely to buy from brands that offer personalized experiences. Companies that focus on personalization see a big jump in customer loyalty and sales....
Why Content Marketing Works: Proven Strategies

Why Content Marketing Works: Proven Strategies

by Bree Parkitny | Sep 12, 2024 | Branding, Content Creation, Content Marketing, digital marketing, Inbound Marketing, SEO

In today’s digital world, businesses face a lot of competition. They need to grab their audience’s attention to get results. Content marketing is a key strategy that really works. But, you might be wondering, what makes it so effective, and how can you use...
Goal Setting: Key to Inbound Marketing Success

Goal Setting: Key to Inbound Marketing Success

by Bree Parkitny | Sep 10, 2024 | Content Creation, Content Marketing, digital marketing, Inbound Marketing, SEO, Website

Did you know that companies with clear inbound marketing goals are 376% more likely to succeed? This fact shows how important goal setting is for inbound marketing. In digital marketing, where competition is high and customers have short attention spans, a clear plan...
The Future of Search: AI, Voice, and Beyond Keyword: Future of Search

The Future of Search: AI, Voice, and Beyond Keyword: Future of Search

by Bree Parkitny | Sep 8, 2024 | Content Creation, Content Marketing, digital marketing, Inbound Marketing, SEO

The rapid pace of technological advancement is reshaping the way we access online information. We’re witnessing a shift where traditional search methods might soon be outdated. The future of search is being propelled by AI and the rise of voice search,...
The Future of Demand Gen Ads: Trends and Predictions

The Future of Demand Gen Ads: Trends and Predictions

by Bree Parkitny | Sep 6, 2024 | Ads, Affiliate Marketing, Branding, Content Creation, Content Marketing, digital marketing, Inbound Marketing, Website

Imagine a future where advertising isn’t just about eye-catching visuals but about forging deep connections with potential customers. As B2B marketing evolves, grasping the changing nature of demand gen ads is key for companies seeking success. Here at Zen 9...
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